Social Media Toolkits
The Health Connector is here to help Massachusetts residents, employers, and brokers find coverage. We designed these resources, like these social media toolkits, to ensure that Massachusetts residents have a clear understanding of how they can get covered and so we can ensure our health care system continues to work for everyone. Please use the toolkits to help get the word out about important information and events.
Open Enrollment at the Health Connector is from October 23, 2026, through January 23, 2027. We want uninsured Massachusetts residents to know about important changes and how to get ready for Open Enrollment. Use our Open Enrollment toolkit to help spread the word.
For Individuals and Families
The Health Connector is hosting a free informational webinar for people to learn how Advance Premium Tax Credits (APTC) can help lower their monthly health insurance premiums and what recent federal changes could mean for them when it’s time to file their taxes. Use the toolkit to help spread the word.
For Individuals and Families
The Health Connector is hosting the live webinar, Health Connector Open Enrollment Overview and Shopping Tools Demonstration, from 12:00 to 1:00 p.m. on multiple dates this fall. New and renewing members can join experts from the Health Connector as they share information about Open Enrollment for plan year 2027.
Whether considering enrolling in coverage for the first time or changing health insurance plans for the upcoming year, this webinar will give members a better understanding of plan options, the carriers that participate in the ConnectorCare program, recent eligibility changes, and savings available only through the Massachusetts Health Connector – which is the state’s health insurance Marketplace.
For Small Businesses
On Wednesday, November 4, 2026, at 12:00 p.m., we are hosting a webinar on how small businesses can enroll in health insurance through Health Connector for Business. We’ll also review available options for sole proprietors and owner-only groups who do not yet have the employees to qualify for a small group plan through Health Connector for Business.
The Health Connector’s “Get an Estimate” tool helps individuals and families see what programs and savings they may qualify for and preview monthly premiums. Note that the tool’s results are only be an estimate of what a household may qualify for and they would need to fill out an application to see what they actually qualify for.
Not all companies that sell health insurance sell good coverage. When consumers search online, they may find websites that offer health plans that don’t meet legal requirements. Help Massachusetts residents know that when they apply for health coverage through the Health Connector, they can protect themselves from fraud by following a few simple guidelines.
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